AutoEEA 2025
Currently, as electrification, intelligence, and connectivity continue to evolve and iterate, the evolution of EE architecture, which is the key to realising information interaction and complex operations in intelligent electric vehicles, has also accelerated. In this process, technologies such as software-defined vehicles, high-performance chips, in-vehicle operating systems, and high-speed network communications have become key drivers, and at the same time have brought new challenges, such as system complexity, functional safety, information security, and industry chain collaboration.
For example, in the area of software architecture, the role of in-vehicle operating systems and middleware is becoming increasingly important as vehicle functionality shifts from hardware-driven to software-driven. systems such as AUTOSAR Adaptive and QNX are becoming the software cornerstones of the next-generation of EEAs, supporting flexible feature deployment and OTA upgrades. However, the increase in software complexity also brings challenges in development efficiency, test validation, and cost control, and automakers and suppliers are in dire need of more efficient development tools and methodologies.
At present, the evolutionary trend of centralisation of EE architecture from distributed architecture to domain convergence architecture to central computing platform has become an industry consensus. Tesla, Volkswagen, BMW and other car companies have taken the lead in launching EEA solutions based on domain controllers, and domestic car companies such as BYD and Azera are also actively laying out. Among them, the hardware integration, arithmetic power allocation, thermal management and cost control of domain controllers are still the pain points that the industry needs to solve.
In addition, the rapid development of intelligent Internet-connected vehicles has put forward higher requirements for in-vehicle network communications. Traditional CAN and LIN networks can no longer meet the demand for high-bandwidth and low-latency data transmission, and Ethernet and TSN (Time Sensitive Network) are becoming the mainstream communication technologies for next-generation EEAs. At the same time, the popularity of 5G and V2X technologies also provides more powerful communication capabilities for intelligent connected vehicles, but how to achieve communication security and efficient collaboration is still the focus of industry attention.
Based on the insights of the above industry pain points, ‘2025 AutoEEA Next Generation Automotive Electronic & Electrical Architecture Summit’, jointly organised by Talks Labs and Talks Automotive, will be grandly opened on 10-11 July in Shanghai.
The conference will bring together top experts and technical experts from OEMs, chip makers, software suppliers and other industry chain enterprises to comprehensively discuss the design of next-generation automotive electronic and electrical architectures, focusing on hot topics such as automotive software architecture, domain controller development, chip technology, software tools and network communications, and promoting the evolution and landing of automotive electronic and electrical architectures.
Event Highlights
2 Day's Flag Event Just for The Next-Generation Electronic and Electrical Architecture Design of Automobiles, With a Focus on Automotive Software Architecture, Domain Controller Development, Chip Technology, Software Tools, and Network Communication, Among Other Hot Topics
50+ OEMs' Attendance & Networking
30+ Distinguished Speakers’ Sharing & Discussion
150+ Media Reports
20+ Hours' Professional and Informative Keynote Speech
300+ Delegates from the Whole Supply Chain Including OEMs, T1s, Chip Manufacturers, Software Tool Suppliers, Software Testing and Certification Suppliers, Ethernet Solution Providers, Etc
Agenda Highlights
Current Status and Future Trends of Regional Architecture Practices in Chinese OEMs
Exploring Technical Challenges and Solutions for SOA Deployment in Software Architecture
Regional Controller Solutions for New Automotive Architectures from an OEM Perspective
Platform-Based Development Model for Regional Controllers Accelerates the Mass Production of Software-Defined Vehicles
Comprehensive Chip Product Matrix for ZCU Applications: Building a Fully Connected Vehicle Ecosystem
Challenges and Chip Requirements in Smart Vehicle Hardware Architectures
AI Large Models Integrating with Smart Cockpit: Architecture Design and Successful Experience Sharing
AUTOSAR Applications and Product Solutions for Future Vehicle Architectures
Latest Advancements in Automotive Bus Technology and Challenges of Multi-Bus Architecture Integration
New Architecture Design Perspectives for Highly Personalized Driving and 5G-C-V2X Communication
Ways to Attend
Increase Your Visibility. Improve Your Reputation
Visit Ticket
Random Seating
4 coffee breaks
Simultaneous Interpretation
PPTs & Documentation
VIP Ticket
Seating in the Front Row (Including Table Card)
Simultaneous Interpretation
4 coffee breaks
2 Networking Buffet Lunch
One -to -One Recommendation
PPTs & Documentation
Exhibition Sponsor
3 Passes
4㎡or 6㎡ Booth for show
4 coffee breaks
Holistic Logo Branding On-site
2 Networking Buffet Lunch
Simultaneous Interpretation
PPTs& Documentation
Presentation Sponsor
4 Passes
30 min Speech Opportunity
4 coffee breaks
1 Color AD Page
Panelist Discussion
Holistic Logo Branding On-site
2 Networking Buffet Lunch
Simultaneous Interpretation
PPTs& Documentation
Gold Sponsor
(Exclusive)
5 or More Passes
30 min Speech Opportunity
6㎡or 9㎡ Booth for show
4 coffee breaks
Chairman Opportunity
1 Color AD Page
Panelist Discussion
Holistic Logo Branding On-site
2 Networking Buffet Lunch
Simultaneous Interpretation
PPTs& Documentation
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